Weekly strategies to
scale your brand

Finance

Your Ugliest Ads Are Your Most Important Ads

Meta is subsidizing ad spend to test Marpipe

Graham Welter

•

Oct 15, 2026

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Marketing Strategy

He Raised the Price 20% and Sales Jumped

What Charlie Munger and a candy company know about cheap prices

Parker Burr, +1

•

Oct 13, 2026

The $100M Founders Betting on Calm

Energy had its decade. The next one belongs to calm.

Graham Welter, +1

•

Oct 5, 2026

Finance

5,000 fans beat 5 million followers. Here's the math.

Bandit, Satisfy, Norda, and Aimé Leon Dore all chose depth over breadth

Graham Welter, +1

•

Sep 28, 2026

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Shopify

Meta Built a Shopper That Doesn't See Your Ads

Parker Burr, +1

•

Sep 24, 2026

Finance

Big CPG Is Quietly Dumping Its Own Brands

Graham Welter, +1

•

Sep 22, 2026

Marketing Strategy

Full funnel is the only reason some brands are compounding, and most aren't

Graham Welter

•

Sep 15, 2026

Finance

I walked Erewhon for two weeks straight. Here's what's actually working.

Graham Welter, +1

•

Sep 8, 2026

Tariffs

Goodles Sells to Barilla, Walmart Unlocks Billions in Tariff Refunds & DTC News

Parker Burr, +1

•

Sep 4, 2026

Marketing Strategy

David sold boiled fish. That's not the part you should steal.

Parker Burr, +1

•

Aug 26, 2026

Finance

She raised $500M, then killed the drink 24 hours later

Graham Welter, +1

•

Aug 19, 2026

Finance

Is Churn Killing Your Subscription Business? Do This.

Parker Burr

•

Aug 12, 2026

Weekly strategies to
scale your brand

Your Ugliest Ads Are Your Most Important Ads

GET FULL ACCESS FOR FREE

He Raised the Price 20% and Sales Jumped

The $100M Founders Betting on Calm

5,000 fans beat 5 million followers. Here's the math.

LatesT ARTICLES

Meta Built a Shopper That Doesn't See Your Ads

Big CPG Is Quietly Dumping Its Own Brands

Full funnel is the only reason some brands are compounding, and most aren't

I walked Erewhon for two weeks straight. Here's what's actually working.

Goodles Sells to Barilla, Walmart Unlocks Billions in Tariff Refunds & DTC News

David sold boiled fish. That's not the part you should steal.

She raised $500M, then killed the drink 24 hours later

Is Churn Killing Your Subscription Business? Do This.

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Weekly strategies toscale your brand

Your Ugliest Ads Are Your Most Important Ads

GET FULL ACCESS FOR FREE

He Raised the Price 20% and Sales Jumped

The $100M Founders Betting on Calm

5,000 fans beat 5 million followers. Here's the math.

LatesT ARTICLES

Meta Built a Shopper That Doesn't See Your Ads

Big CPG Is Quietly Dumping Its Own Brands

Full funnel is the only reason some brands are compounding, and most aren't

I walked Erewhon for two weeks straight. Here's what's actually working.

Goodles Sells to Barilla, Walmart Unlocks Billions in Tariff Refunds & DTC News

David sold boiled fish. That's not the part you should steal.

She raised $500M, then killed the drink 24 hours later

Is Churn Killing Your Subscription Business? Do This.

Explore

Account

Follow

Weekly strategies to
scale your brand